SPSD User Services: A New Approach to User Engagement in an Operational Environment

The National Environmental Satellite, Data, and Information Service (NESDIS), Office of Satellite and Product Operations (OSPO) Satellite Products and Services Division (SPSD) serves as the NOAA’s primary 24x7 operating level interface to domestic and foreign users of data from operational environmental satellites. The OSPO Enterprise User Services team provides operational support to users of GOES-R (GOES-16/18), JPSS (NOAA-20/21, SNPP), and international satellites. This presentation will specifically highlight OSPO user engagement with the United States Department of Agriculture (USDA) World Agricultural Outlook Board (WAOB) regarding use of NOAA Vegetation Health Indices (VHI) products for operational modeling and decision making support. Examples of recent feedback received from outreach sessions with other customers and partners (e.g. federal government, emergency managers, academia, researchers, private industry, the media, and the general public) will also be highlighted. Additionally, this presentation will give a summary of internal process improvements recently implemented to help OSPO personnel more effectively engage users and capture valuable feedback to support continual improvement of NOAA satellite products and services.