8.1
Negotiating Your Contract
Mark Dunn, Herzog, Crebs & McGhee, St. Louis, MO
Whether going it on your own or working with someone, the key to effective negotiation lies in your ability to understand the key deal points for management and talent and, of course, the ability to effectively communicate your position without bending too much, too quickly. In this section, we'll discuss and analyze the critical deal points for talent and how those issues change throughout the course of one's tenure in a market and career overall. We'll also discuss effective strategies for getting the most favorable terms possible and how you can create leverage for your contract
Session 8, Holding on to that Job with Constant Change . . . Station Ownership and Doing More with less
Friday, 29 June 2001, 10:10 AM-11:30 AM
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