Building Weather Awareness Through Innovative Public-Private Partnerships

Organizations are collecting and analyzing more weather data than ever before, assisting governments, communities, businesses, and individuals better understand and manage the risks from extreme weather and natural disasters. Additionally, extreme weather events are increasingly well forecasted with accurate and timely warnings disseminated by National Meteorological and Hydrological Services (NMHS). Despite advancements in weather forecasts and warnings, extreme weather and natural disaster events continue to negatively impact humanity. As one of the first Weather Ready Nation Ambassadors, AccuWeather is actively working to help make people of all nations "weather-ready" through international engagement and collaboration with NMHSs to mitigate loss from natural disasters. This is done by partnering with these organizations to disseminate critical official government weather warnings to a large global audience quickly and accurately while maintaining and strengthening the single authoritative voice for weather warnings in each country. Best practices and innovative trends related to the supply of weather warning information from NMHS will be discussed, as well as ideas about how the meteorological community can work together to further save lives globally and mitigate losses from extreme weather.