J6.6 Yes, You Can Be a Station Scientist...Even When the Producer Says "No!"

Monday, 8 January 2018: 11:30 AM
Ballroom B (ACC) (Austin, Texas)
Paul H. Gross, WDIV-TV, Detroit, MI

One of the AMS' core missions is improving the scientific literacy of our nation's citizens, and broadcast meteorologists have the unique opportunity to engage and teach science to the public. However, as much as many broadcast meteorologists would like to add more science and environmental information to their weathercasts, many run into road blocks when dealing with news producers who have no interest in nor any fundamental knowledge about many science topics. This author has developed highly successful best practices that will enable you be the Station Scientist you've always wanted to be. You will return home with strategies you can immediately put into place.
- Indicates paper has been withdrawn from meeting
- Indicates an Award Winner