As the Weather Enterprise continues providing critical services to support public and private interests, the entities it encounters will become more and more diverse. This session will address challenges and successes in building and maintaining such relationships, with an emphasis on the benefits such diverse partnerships bring to the various entities in weather, water, and climate.

In recent years, the National Weather Service and other public and private weather entities have adapted to increasing demands for life-saving products and services. These have served native peoples, persons with disabilities, and other minority groups successfully, with numerous lives saved and economic losses avoided. This session will showcase the greatness of the Weather Enterprise and its aim to reach people wherever they are.