Session 7 Exploring Effective Weather Communication

Wednesday, 9 January 2019: 10:30 AM-12:00 PM
North 226C (Phoenix Convention Center - West and North Buildings)
Host: 14th Symposium on Societal Applications: Policy, Research and Practice
Olga Wilhelmi, NCAR, RAL/CSAP, Boulder, CO

Effective communication of weather information is important both for experts who disseminate crucial, life-saving information about threats, and for the public, who need to receive and interpret in ways that allow them to act. This session presents research from social scientists and insights from agencies committed to improving end-to-end communication strategies.

10:45 AM
Surveying the TCM with NWS Partners
Ayesha Wilkinson, NCAS, Howard University, Washington, D.C.; and J. L. Schauer
11:00 AM
Satellite RGBs for NWS Forecasters with Color Vision Deficiency
Katie C. Vigil, CIMMS, Norman, OK; and E. B. Berndt, K. J. Runk, C. M. Gravelle, and M. J. Foster
11:15 AM
Communicating Probabilistic Weather Forecasts to Emergency Managers
Nadine Fleischhut, MPI, Berlin, Germany; and M. Goeber, S. M. Herzog, and R. Hertwig
11:45 AM
Place Attachment, Climatology, and Tornado Risk Perception in Central Oklahoma
Victoria A. Johnson, University of Oklahoma, Norman, OK; and R. A. Peppler and K. E. Klockow-McClain
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