Second Conference on Weather Warnings and Communication

Program Chairs: Nate Johnson , WRAL-TV ; Harold E. Brooks , NOAA/NSSL ; John T. Ferree , NOAA/NWS Office of Climate, Water, and Weather Services

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Wednesday, 26 June 2013

9:00 AM-10:00 AM: Wednesday, 26 June 2013

Recording files available
Joint Session 1
Welcome to Tennessee Weather
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Rob Eicher, WOFL; Nate Johnson, WRAL-TV
  9:00 AM
J1.1
  9:30 AM
J1.3
  9:45 AM
J1.4

10:00 AM-10:30 AM: Wednesday, 26 June 2013


Coffee Break

10:30 AM-12:00 PM: Wednesday, 26 June 2013

Recording files available
Plenary Session 1
Plenary Session: April 27, 2011: Surviving, Covering, and Learning from the Worst Tornado Ourbreak in Recent History
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Chair: Nate Johnson, WRAL-TV
CoChair: Carrie S. Rose, WTVR

12:00 PM-1:30 PM: Wednesday, 26 June 2013


Lunch Break

1:30 PM-3:00 PM: Wednesday, 26 June 2013

Recording files available
Joint Session 2
Joint Session: Recent Extreme Weather
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Rob Eicher, WOFL; Sheldon D. Drobot, NCAR
  1:45 PM
J2.2
Extreme weather on an extremely small scale
H. Michael Mogil, How The Weatherworks, Naples, FL
  2:15 PM
J2.4
  2:30 PM
J2.5

3:00 PM-3:30 PM: Wednesday, 26 June 2013


Coffee Break

3:30 PM-5:00 PM: Wednesday, 26 June 2013

Recording files available
Session 1
Risk Communication and Perception in Warnings
Location: Two Rivers (Sheraton Music City Hotel)
Host: Second Conference on Weather Warnings and Communication
Chair: Julie L. Demuth, NCAR

How to communicate the warning to maximize understanding and action, including studies of how people receive, internalize, and react to warnings
  3:30 PM
1.1
How Real People React in a Tornado Warning
Michael R. Smith, AccuWeather Enterprise Solutions, Inc., Wichita, KS

  3:45 PM
1.2
False Alarms and Missed Events: The Impact and Origins of Perceived Inaccuracy in Tornado Warning Systems
Joseph T. Ripberger, CIMMS/Univ. of Oklahoma, Norman, OK; and C. Silva, H. Jenkins-Smith, M. James, and K. Herron
  4:00 PM
1.3
Emergency warning system: Factors influencing citizen decision-making
Stephen Guillot Jr., Vanderbilt University, Nashville, TN; and J. Kenkre and P. Jarvis

  4:15 PM
1.4
Social and Behavioral Influences on Weather-Driven Decisions Made by Emergency Managers
Kenneth Galluppi, Arizona State University, Tempe, AZ; and J. L. Losego, B. E. Montz, J. Correia Jr., and R. E. Riley
  4:30 PM
1.5
  4:45 PM
1.6
View from a Different World: Communicating Weather Information and Warnings in Mozambique
Jeffrey K. Lazo, NCAR, Boulder, CO; and L. Croneborg, M. Wishart, E. Foster-Moore, and C. M. Chilemba

5:00 PM-7:00 PM: Wednesday, 26 June 2013


Opening Reception
Location: Hermitage Ballroom (Sheraton Music City Hotel)

7:15 PM-8:45 PM: Wednesday, 26 June 2013

Recording files available
Panel Discussion 2
2013 Tornadoes: Challenges on the road to a Weather-Ready Nation
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Moderator: Nate Johnson, WRAL-TV
  7:45 PM
PD2.4
Media, influence, and perceived threat
Susan A. Jasko, California Univ. of Pennsylvania, California, PA
  7:55 PM
PD2.5
A broadcaster's perspective on storm chasing
Jay Trobec, KELO-TV, Sioux Falls, SD
  8:05 PM
PD2.6
Role of the AMS and its members in moving forward
Marshall Shepherd, Univ. of Georgia, Athens, GA

Thursday, 27 June 2013

8:30 AM-10:15 AM: Thursday, 27 June 2013

Recording files available
Joint Session 3
Joint Session: New and Improved Warnings
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Cochairs: Rebecca Morss, NCAR; Carrie S. Rose, WTVR
  8:30 AM
J3.1
The Central Region Impact-Based Warnings Demonstration - Findings from the 2012 Season
Peter A. Browning, NOAA/NWS, Kansas City, MO; and M. J. Hudson, K. Runk, K. Harding, K. Galluppi, J. L. Losego, and B. E. Montz
  8:45 AM
J3.2
Integrating Recommendations for Shelter and Refuge Adequacy with a Tornado Watch Scale
Jonathan B. Mason, University of Alabama, Tuscaloosa, AL; and J. C. Senkbeil
  9:00 AM
J3.3
Improving NWS Communication: Hazard Simplification Demonstration
Eli Jacks, NOAA/NWS Office of Climate, Water, and Weather Services, Silver Spring, MD; and A. Horvitz, A. J. Ansorge, K. J. Runk, J. T. Ferree, J. Keyes, S. A. Erickson, G. M. Schoor, J. M. Margraf, M. Magnus, C. C. Schmidt, and V. Brown
  9:15 AM
J3.4
NWS Storm Surge Warning: Broadcast Mets Weigh In
Betty Hearn Morrow, SocResearch, Miami, FL; and J. K. Lazo
  9:30 AM
J3.5
The National Weather Service Storm Surge Warning and Inundation Graphic
Robbie Berg, NOAA / National Weather Service, Miami, FL; and J. Rhome
  9:45 AM
J3.6
Improving Effectiveness of Weather Risk Communication on the NWS Point-and-Click Webpage
Julie L. Demuth, NCAR, Boulder, CO; and R. E. Morss, J. K. Lazo, and D. Hilderbrand

10:15 AM-10:45 AM: Thursday, 27 June 2013


Coffee Break

10:45 AM-12:00 PM: Thursday, 27 June 2013

Recording files available
Session 2
Disseminating the Warning - Technology
Location: Two Rivers (Sheraton Music City Hotel)
Host: Second Conference on Weather Warnings and Communication
Chair: Jennifer Henderson, Virginia Tech
  10:45 AM
2.1
  11:00 AM
2.2
The role of New Media in warning against extraordinary atmospheric and hydrospheric hazards
Lukasz Legutko, Institute of Meteorology and Water Management, Warsaw, Poland; and A. Plygawko and M. Ostojski
  11:15 AM
2.3
A Simulation Analysis of CMAS Performance
Emre Gunduzhan, JHU Applied Physics Laboratory, Laurel, MD; and D. Katz
  11:30 AM
4.5
Heading Down the Highway: The Mobile Alert Weather Application
Sheldon D. Drobot, NCAR, Boulder, CO; and M. Chapman, G. N. Guevara, and P. A. Pisano
  11:45 AM
2.5

12:00 PM-1:30 PM: Thursday, 27 June 2013


Lunch Break: Lunch will be provided in the Exhibit Hall
Location: Hermitage Ballroom (Sheraton Music City Hotel)

1:30 PM-3:00 PM: Thursday, 27 June 2013

3:00 PM-3:30 PM: Thursday, 27 June 2013


Coffee Break

3:30 PM-5:15 PM: Thursday, 27 June 2013

Recording files available
Joint Session 4
Joint Session: Reacting to Severe Weather Warnings
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Michael Hudson, NOAA/NWS; Rob Eicher, WOFL
  4:15 PM
J4.3
Communicating Hurricane Forecast Information to the Public: Understanding Responses to Risk Messages
Rebecca E. Morss, NCAR, Boulder, CO; and J. L. Demuth, J. K. Lazo, K. Dickinson, and H. Lazrus
  4:30 PM
J4.4
“The Sky Is Falling…”
H. Michael Mogil, How The Weatherworks, Naples, FL; and B. G. Levine

Friday, 28 June 2013

9:00 AM-10:15 AM: Friday, 28 June 2013

Recording files available
Panel Discussion 1
Role of Communication in Building a Weather-Ready Nation
Location: Two Rivers (Sheraton Music City Hotel)
Host: Second Conference on Weather Warnings and Communication
Organizer: Susan A. Jasko, California Univ. of Pennsylvania
Chair: Susan A. Jasko, California Univ. of Pennsylvania

This panel brings together representatives from NWS, broadcast media, academia, and the emergency management community to discuss current and salient communication based issues at the heart of the weather enterprise effort to create a truly Weather Ready Nation. This panel will discuss such questions as, "Who are the publics for weather warnings and advisories? How do these various publics encounter, engage, and process weather information? How can members of the weather enterprise collaborate around the idea of a Weather Ready Nation? How can social media be better utilized by the weather enterprise? How can warning systems be best coordinated to further the idea of 'weather readiness'? In what ways can private enterprise foster and extend weather ready goals in communities across the nation?" Audience participation in discussion will be encouraged.

10:15 AM-10:45 AM: Friday, 28 June 2013


Coffee Break

10:45 AM-12:00 PM: Friday, 28 June 2013

Recording files available
Joint Session 5
Joint Session: Naming Winter Storms
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
CoChair: Rob Eicher, WOFL
  12:00 PM
NWS Perspective presented by John Ferree
  12:15 PM
Dr. Susan Jasko presentation
  12:30 PM
Norcross Naming Winter Storms presented by Bryan Norcross
  12:45 PM

12:00 PM-1:30 PM: Friday, 28 June 2013


Lunch Break

1:30 PM-2:45 PM: Friday, 28 June 2013

Recording files available
Session 4
Disseminating the Warning - Social and New Media
Location: Two Rivers (Sheraton Music City Hotel)
Host: Second Conference on Weather Warnings and Communication
Chair: Michael J. Hudson, NOAA National Weather Service
  1:30 PM
4.1
Social Media and Sever Weather: Risk Communication Before, During, and After Tornados
Joseph T. Ripberger, CIMMS/Univ. of Oklahoma, Norman, OK; and C. Silva, H. Jenkins-Smith, M. Henderson, T. Hughes, D. Carlson, and E. DeFilippis
  1:45 PM
4.2
Applications of Japanese Weather Data Compiled in the Age of Big Data
Tomohiro Ishibashi, Weathernews, Inc, Mihama-ku, Chiba, Japan
  2:00 PM
4.3
  2:15 PM
4.4
iMap Weather Radio: Integrated Alerting From Multiple Sources via Smartphone App
Mark Taylor, Weather Decision Technologies, Norman, OK; and J. M. Wolfinbarger, I. Stinson, and S. Gallien

2:45 PM-3:15 PM: Friday, 28 June 2013


Session
Coffee Break
Host: Second Conference on Weather Warnings and Communication

3:15 PM-5:00 PM: Friday, 28 June 2013

Recording files available
Joint Session 6
Joint Session: Education & Outreach
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Cochairs: Nathan S. Johnson, WRAL-TV; Jennifer Henderson, Virginia Tech
  3:45 PM
J6.2
The Young Meteorologist Program supporting the Weather Ready Nation Campaign
Ron Gird, NOAA/NWS, Silver Spring, MD; and B. Thomas and K. Murphy
  4:15 PM
J6.4
Using Real-Life Events to Increase Scientific Literacy: How Broadcasters Can Help
James A. Brey, American Meteorological Society, Washington, DC; and I. W. Geer, R. S. Weinbeck, E. W. Mills, and K. A. Nugnes
  4:30 PM
J6.5
Partnering with Science Centers to Promote Weather Awareness
Susan Duvenhage, Adventure Science Center, Nashville, TN

  4:45 PM
J6.6
Connecting Tennessee to the World Ocean
Thom Benson, Tennessee Aquarium, Chattanooga , TN