41st Conference on Broadcast Meteorology

Program Chairs: Carrie S. Rose , WTVR ; Ross Janssen , KWCH ; Rob Eicher , WOFL

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Wednesday, 26 June 2013

9:00 AM-10:00 AM: Wednesday, 26 June 2013

Recording files available
Joint Session 1
Welcome to Tennessee Weather
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Rob Eicher, WOFL; Nate Johnson, WRAL-TV
  9:00 AM
J1.1
  9:30 AM
J1.3
  9:45 AM
J1.4

10:00 AM-10:30 AM: Wednesday, 26 June 2013


Coffee Break

10:30 AM-12:00 PM: Wednesday, 26 June 2013

Recording files available
Plenary Session 1
Plenary Session: April 27, 2011: Surviving, Covering, and Learning from the Worst Tornado Ourbreak in Recent History
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Chair: Nate Johnson, WRAL-TV
CoChair: Carrie S. Rose, WTVR

12:00 PM-1:30 PM: Wednesday, 26 June 2013


Lunch Break

1:30 PM-3:00 PM: Wednesday, 26 June 2013

Recording files available
Joint Session 2
Joint Session: Recent Extreme Weather
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Rob Eicher, WOFL; Sheldon D. Drobot, NCAR
  1:45 PM
J2.2
Extreme weather on an extremely small scale
H. Michael Mogil, How The Weatherworks, Naples, FL
  2:15 PM
J2.4
  2:30 PM
J2.5

3:00 PM-3:30 PM: Wednesday, 26 June 2013


Coffee Break

3:30 PM-5:00 PM: Wednesday, 26 June 2013

Recording files available
Session 1
On-Air Work
Location: Tulip Grove BR (Sheraton Music City Hotel)
Host: 41st Conference on Broadcast Meteorology
Chair: Ross Janssen, KWCH

We hope those with fun, entertaining, or even embarrassing videos will consider presenting those videos and what was learned from the experience with the idea being that we can all learn from each other’s mistakes.
  4:00 PM
1.3
  4:15 PM
1.4
Choose Your Words
Alan Sealls, WKRG-TV, Mobile, AL

5:00 PM-7:00 PM: Wednesday, 26 June 2013


Opening Reception
Location: Hermitage Ballroom (Sheraton Music City Hotel)

7:15 PM-8:45 PM: Wednesday, 26 June 2013

Recording files available
Panel Discussion 2
2013 Tornadoes: Challenges on the road to a Weather-Ready Nation
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Moderator: Nate Johnson, WRAL-TV
  7:45 PM
PD2.4
Media, influence, and perceived threat
Susan A. Jasko, California Univ. of Pennsylvania, California, PA
  7:55 PM
PD2.5
A broadcaster's perspective on storm chasing
Jay Trobec, KELO-TV, Sioux Falls, SD
  8:05 PM
PD2.6
Role of the AMS and its members in moving forward
Marshall Shepherd, Univ. of Georgia, Athens, GA

Thursday, 27 June 2013

8:30 AM-10:15 AM: Thursday, 27 June 2013

Recording files available
Joint Session 3
Joint Session: New and Improved Warnings
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Cochairs: Rebecca Morss, NCAR; Carrie S. Rose, WTVR
  8:30 AM
J3.1
The Central Region Impact-Based Warnings Demonstration - Findings from the 2012 Season
Peter A. Browning, NOAA/NWS, Kansas City, MO; and M. J. Hudson, K. Runk, K. Harding, K. Galluppi, J. L. Losego, and B. E. Montz
  8:45 AM
J3.2
Integrating Recommendations for Shelter and Refuge Adequacy with a Tornado Watch Scale
Jonathan B. Mason, University of Alabama, Tuscaloosa, AL; and J. C. Senkbeil
  9:00 AM
J3.3
Improving NWS Communication: Hazard Simplification Demonstration
Eli Jacks, NOAA/NWS Office of Climate, Water, and Weather Services, Silver Spring, MD; and A. Horvitz, A. J. Ansorge, K. J. Runk, J. T. Ferree, J. Keyes, S. A. Erickson, G. M. Schoor, J. M. Margraf, M. Magnus, C. C. Schmidt, and V. Brown
  9:15 AM
J3.4
NWS Storm Surge Warning: Broadcast Mets Weigh In
Betty Hearn Morrow, SocResearch, Miami, FL; and J. K. Lazo
  9:30 AM
J3.5
The National Weather Service Storm Surge Warning and Inundation Graphic
Robbie Berg, NOAA / National Weather Service, Miami, FL; and J. Rhome
  9:45 AM
J3.6
Improving Effectiveness of Weather Risk Communication on the NWS Point-and-Click Webpage
Julie L. Demuth, NCAR, Boulder, CO; and R. E. Morss, J. K. Lazo, and D. Hilderbrand

9:00 AM-1:30 PM: Thursday, 27 June 2013


Exhibits Open
Location: Hermitage Ballroom (Sheraton Music City Hotel)

10:15 AM-10:45 AM: Thursday, 27 June 2013


Coffee Break

10:45 AM-12:00 PM: Thursday, 27 June 2013

Recording files available
Session 2
Vendor Session
Location: Tulip Grove BR (Sheraton Music City Hotel)
Host: 41st Conference on Broadcast Meteorology
CoChair: Ross Janssen, KWCH
  10:45 AM
2.1
  10:55 AM
2.2
The Baron Difference
Michael Mougey, Baron Services, Huntsville, AL
  11:05 AM
2.3
WSI
Mike Massaro, WSI, Andover, MA
  11:15 AM
2.4
Midland Radio
Bruce Thomas, Chief Meteorologist, Midland Radio Corp, Kansas City, MO
  11:25 AM
2.5
WDT - Weather Decision Technologies
Lolly Taylor, WDT, Norman, OK

12:00 PM-1:30 PM: Thursday, 27 June 2013


Lunch Break: Lunch will be provided in the Exhibit Hall
Location: Hermitage Ballroom (Sheraton Music City Hotel)

1:30 PM-3:00 PM: Thursday, 27 June 2013

Recording files available
Session 3
Research and Operations
Location: Tulip Grove BR (Sheraton Music City Hotel)
Host: 41st Conference on Broadcast Meteorology
Chair: Rob Eicher, WOFL
  1:45 PM
3.2
  2:00 PM
3.3
RadarScope TV: Integrated Display of Interactive Radar Imagery From Broadcast to Mobile Platforms
J. Michael Wolfinbarger, Weather Decision Technologies, Inc., Norman, OK; and J. Spann and M. Taylor

  2:15 PM
3.4
Non-meteorological factors affecting audience attention and retention of television weather broadcasts
Robert Edward Drost, Michigan State University, East Lansing, MI; and J. Trobec, C. Steffke, and J. Libarkin

2:30 PM-5:30 PM: Thursday, 27 June 2013


Exhibits Open
Location: Hermitage Ballroom (Sheraton Music City Hotel)

3:00 PM-3:30 PM: Thursday, 27 June 2013


Coffee Break

3:30 PM-5:15 PM: Thursday, 27 June 2013

Recording files available
Joint Session 4
Joint Session: Reacting to Severe Weather Warnings
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
Cochairs: Michael Hudson, NOAA/NWS; Rob Eicher, WOFL
  4:15 PM
J4.3
Communicating Hurricane Forecast Information to the Public: Understanding Responses to Risk Messages
Rebecca E. Morss, NCAR, Boulder, CO; and J. L. Demuth, J. K. Lazo, K. Dickinson, and H. Lazrus
  4:30 PM
J4.4
“The Sky Is Falling…”
H. Michael Mogil, How The Weatherworks, Naples, FL; and B. G. Levine

Friday, 28 June 2013

8:30 AM-10:15 AM: Friday, 28 June 2013

Recording files available
Session 4
Station Scientist
Location: Tulip Grove BR (Sheraton Music City Hotel)
Host: 41st Conference on Broadcast Meteorology
Chair: Dan Satterfield, WBOC

climate change, earthquakes and tsunamis and other interdisciplinary topics are strongly suggested.
  8:30 AM
4.1
Earth Gauge: Resources for the Station Scientist
Sara Espinoza, The National Environmental Education Foundation, Washington, DC
  8:45 AM
4.2
Heavenly Highlights: Upcoming Celestial Events To Dazzle Your Viewers
J. Kelly Beatty, Sky & Telescope Magazine, Cambridge, MA
  9:10 AM
4.3
“Are the number of earthquakes increasing?” and other common earthquake questions
John Taber, IRIS = Incorporated Research Institutions for Seismology, Washington, DC
  9:35 AM
4.4
Arctic Ocean Sea Ice and Changing Weather Patterns
Jennifer A. Francis, Rutgers University, Highlands, NJ

9:00 AM-12:00 PM: Friday, 28 June 2013


Exhibits Open
Location: Hermitage Ballroom (Sheraton Music City Hotel)

10:15 AM-10:45 AM: Friday, 28 June 2013


Coffee Break

10:45 AM-12:00 PM: Friday, 28 June 2013

Recording files available
Joint Session 5
Joint Session: Naming Winter Storms
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the 41st Conference on Broadcast Meteorology; and the Second Conference on Weather Warnings and Communication )
CoChair: Rob Eicher, WOFL
  12:00 PM
NWS Perspective presented by John Ferree
  12:15 PM
Dr. Susan Jasko presentation
  12:30 PM
Norcross Naming Winter Storms presented by Bryan Norcross
  12:45 PM

12:00 PM-1:30 PM: Friday, 28 June 2013


Lunch Break

1:30 PM-2:45 PM: Friday, 28 June 2013

Recording files available
Session 5
Communicating Climate Change
Location: Tulip Grove BR (Sheraton Music City Hotel)
Host: 41st Conference on Broadcast Meteorology
CoChair: Rob Eicher, WOFL
  1:30 PM
5.1
Questions for Climate Science
Michael R. Smith, AccuWeather Enterprise Solutions, Inc., Wichita, KS

2:45 PM-3:15 PM: Friday, 28 June 2013


Coffee Break

3:15 PM-5:00 PM: Friday, 28 June 2013

Recording files available
Joint Session 6
Joint Session: Education & Outreach
Location: Tulip Grove BR (Sheraton Music City Hotel)
Hosts: (Joint between the Second Conference on Weather Warnings and Communication; and the 41st Conference on Broadcast Meteorology )
Cochairs: Nathan S. Johnson, WRAL-TV; Jennifer Henderson, Virginia Tech
  3:45 PM
J6.2
The Young Meteorologist Program supporting the Weather Ready Nation Campaign
Ron Gird, NOAA/NWS, Silver Spring, MD; and B. Thomas and K. Murphy
  4:15 PM
J6.4
Using Real-Life Events to Increase Scientific Literacy: How Broadcasters Can Help
James A. Brey, American Meteorological Society, Washington, DC; and I. W. Geer, R. S. Weinbeck, E. W. Mills, and K. A. Nugnes
  4:30 PM
J6.5
Partnering with Science Centers to Promote Weather Awareness
Susan Duvenhage, Adventure Science Center, Nashville, TN

  4:45 PM
J6.6
Connecting Tennessee to the World Ocean
Thom Benson, Tennessee Aquarium, Chattanooga , TN